10 Lead Nurture Campaigns B2B Brands Need in 2025
In 2025, B2B buying behavior has undergone a fundamental shift: prospects now complete 57–70% of their purchasing journey before ever speaking with sales, according to...
Category : Lead Generation
Email vs LinkedIn in 2025: Where Should You Focus Your B2B Lead Gen Strategy Now?
In 2025, B2B marketers are more data-driven, tech-savvy, and customer-centric than ever. With evolving algorithms, AI-powered tools, and shifting buyer behaviors, the battle between email marketing and LinkedIn...
Gen Ai Whitepaper
Gen Ai Whitepaper Late-Stage VC: Can Europe back its tech champions? GenAI in a Bottle: Assessing Real Value Amidst the Hype White Paper by Jessica...